Posts Tagged ‘self-fulfilling prophecies’

The assignment: Your prompt asked you to consider Baudrillard’s object-value system (or at least the reductive version of it I gave you) in the context of automobile advertising.  It specifically directed you to consider how the first two values (functional and exchange) are affected by the last two (symbol and sign).  You were invited to define that effect in a way that made sense to you, e.g., by looking at how symbolic value creates exchange value.  To develop your insight, you could have used the background reading, our class notes, and the Super Bowl ads we watched.

Perhaps most telling is that you were give a week longer to work at home on this quiz than I intended.  Snow, sleet, and one of the ineluctable laws of life gave you time to reflect, revise, expand, etc.; you should have handed in, therefore, an approximation of your best work.



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